Where People Listen to the Radio

Source: Project for Excellence in Journalism, 2004

Work                   39%

Car                      33%

Home                  25%

Other                   3%

Most Popular Radio Formats

Source: Arbitron, 2005

Ages 12 +

News/Talk                       18%
Adult Contemporary     14%

Other                                 13.0%

Urban                                10%

Spanish language          10%

Country                             9%

Rock                                    8%

Oldies                                  7%

Ages 18-24

Contemporary Hit Radio          26%

Spanish language                        15%

Urban                                              14%

Rock                                                10%

Adult Contemporary                   10%

Other                                               10%

Country                                           7%