PROGRAMS
This personal, direct approach will focus on the four characteristics necessary to achieve success:
•On-Air Presentation
• Writing and Packaging
• Reporting and News Gathering
• Preparation"The anchor should take a certain attitude to the studio," says John. "One built on confidence, education, preparation and hard work. We will help talent find the correct path to his or her best performance, both philosophically and technically."
One, two and three-day seminars for television stations — working with staff on a one-on-one basis, videotape review, a discussion of philosophy, of work habits, of how to prepare, etc. We specialize in stations with young staffs, with reporters and anchors who need some crafting in all areas of the broadcast business.
The station visits are followed — within about two weeks — by a written evaluation of each person with whom we meet. There will be a personalized report for both the news director and the talent.
Individuals with whom we work are always encouraged to continue communication with us. We're available to answer questions and give advice at any time.
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©2003 John Shrader Media
